Roch Nakajima

CMO | Noitom Robotics

As Chief Marketing Officer of Noitom Robotics, Roch Nakajima applies over three decades of international, technology-driven marketing expertise to lead the company’s global brand strategy. His focus is on positioning Noitom Robotics as the premier partner for enterprises adopting embodied AI and advanced automation solutions across the Americas, Europe, and Asia. Roch has a demonstrated history of achieving dominant market leadership. As President of Noitom International, he successfully scaled the company’s motion capture solutions, including the flagship Perception Neuron product line, to capture over 80% of the global market.

His entrepreneurial acumen was previously showcased when he founded RKG Creative, an innovative agency recognized for its pioneering digital strategies. In his current role, Roch is spearheading the market expansion of robotics solutions into key sectors such as manufacturing, healthcare, security, and logistics. He forges high-impact collaborations with industry leaders, including AMD, Epic Games, and Microsoft, to enhance workplace automation. A recognized thought leader, Roch is a frequent speaker at global technology forums like IBC in Amsterdam, sharing insights on the future of intelligent machines. Roch holds a Master’s degree in Development Economics from Brown University.

All Sessions by Roch Nakajima

May 28, 2026

Which comes first: the Data or the Robot?
1:45 PM - 2:30 PM
Room 256

LLMs didn’t “arrive” because someone finally built the perfect transformer—they arrived because the world had already spent decades generating a training set at internet scale. In embodied AI, we don’t have that luxury. Humanoids are improving fast, but the hard part isn’t just the robot—it’s the missing experience: high-quality, task-specific, multimodal data about how work actually happens in real environments. Research teams are now building humanoid datasets via teleoperation and multimodal capture, but even “large” datasets are still measured in thousands of trajectories—not the web-scale fuel that made language models explode.

This session asks a practical question for every vertical: should you prioritize acquiring robots—or building the data factory, governance, and workforce trust needed to make robots reliable in your world? We’ll debate why the winners won’t just buy hardware—they’ll start collecting data now, design privacy-by-default pipelines, and treat models as strategic IP.

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Roch Nakajima