Parna Sarkar-Basu serves as a strategic advisor to transformational leaders and tech pioneers, assisting them launching and reinventing companies. She also designs powerful programs to spotlight entrepreneurs and innovators, elevating them to industry thought leaders. Sarkar-Basu’s expertise includes changing industry perception, building market relevance, re-positioning businesses and entering new markets as well as preparing companies for fund raising activities — IPO, M&A, VC and crowd funding.
Recipient of multiple awards, Sarkar-Basu has propelled several tech companies into innovation leaders in highly competitive markets — from robots and artificial intelligence to enterprise software and consulting services. She serves on the board of WITI (Women in Technology International) and American Marketing Association, Boston. She also is a contributor to Forbes and Boston Business Journal and speaks on a range of topics at various conferences and women in tech events – from innovation for social good and DE&I to automation and the future of work.